Flavors & fragrances are used in a range of commercial products. Aromas are added to foods & beverages, cosmetics, toiletries, perfumes, and soaps & detergents. Flavors make pharmaceuticals, dietary supplements, foods & beverages, more palatable and flavorsome. Several foods such as confectionary, convenience foods, bakery food, dairy food, and beverages contain added flavors and fragrances. Many personal care products contain fragrances to make them more aesthetically appealing; such as fruit flavored lip balms or flower and fruit scented perfumes.
PB&J & Vanilla Cupcake Candies
The candy brand “M&M” is forgoing the chocolate-covered-strawberry and adding the fruity flavor with peanuts. This has given rise to candy coated with the classic peanut butter & jam (PB&J) flavor. This limited-edition flavor features in a bright red-bag with the signature M&M characters holding a ripe strawberry. This Strawberry Nut M&M accompanies another limited-edition flavor, the “Vanilla Cupcake”. This little delectable delight is a white chocolate filled candy, which comes in pastel shells. In addition to these two flavors, they had also launched a “white cheese cake flavor” another limited edition. It catered specifically to the cream loving population.
Scentsational
Aldi, a German supermarket chain’s scented candles has recently launched rich aroma candles. These aroma candles come in three distinct scents such as pomegranate noir, freesia & pear, or lime basil & mandarin. These candles come in contemporary glass jars with silver lids.
Market Insight
According to a new report by Grand View Research, Inc.; the flavors & fragrances market is projected to exceed USD 28.6 billion by 2025. Flavors and fragrances provide a lasting sensory impression while improving the aesthetics value and appeal of the foods & beverages for the goods.
Competitive Insight
Manufactures abide by manufacturing & labeling laws and regulations. They obtain certifications such as Halal, ISO, Kosher. They also abide by regulations framed by European Food Safety Authority, Food & Drug Agency (FDA), Health Canada, U.S. Department of Agriculture (USDA), and World Health Organization.
In-Depth research report on flavors & fragrances market:
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